Communicating with parents/carers
Andre Malraux
London Borough of Ealing
Our story
Hi,
• Situation: From September 25-29 it was the cycle to school national week. Our Andre Malraux took part of it.
• Task: Get as many parents, kids and staff to cycle together to school. Explain the task and what the objective was
• Action:
1. Every day: share a Tip Sheet plus an interview from one cyclist.
2. Organise meets up by area so families can regroup and cycle together.
3. Order additional yellow vests to give to families and staff.
• Results: More families cycled to school, a few others will try during our second initiative in November. It was a success as we achieved to have more cyclists at school.
Details
Dates of activity
26/09/2023
-
29/09/2023
Number of participants
200
Tags
- Promotion
This activity counts towards:
- Promotion